SearchCap: Report Google autocompletes, Bing iOS app and weather results

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

• Bing refreshes weather search results with interactive slider to see forecasts throughout the day
  Feb 9, 2017 by Amy Gesenhues

  Snowbirds can also get quick results for snow conditions at U.S. ski resorts.

• Google is testing a new way to report offensive Autocomplete suggestions
  Feb 9, 2017 by Matt McGee

  Feedback tool is currently in limited testing, but company hopes to launch it worldwide soon.

• Update: Brands saw bigger search lifts from releasing ads early online than actual Super Bowl ads
  Feb 9, 2017 by Ginny Marvin

  Game day ads drove incremental lifts in branded search for CPG, almost none for B2B brands, Quantcast data show.

• Bing updates iOS search app with new ways to create video lists & find homes for sale
  Feb 9, 2017 by Amy Gesenhues

  With the new 6.11 version of Bing’s iOS search app, results for a “homes for sale + zip code” query returns real estate listings for specified zip codes.

• Survey: Alexa the most frequently used assistant, Cortana seen as most accurate
  Feb 9, 2017 by Greg Sterling

  Nearly 60 percent used voice because it was faster or easier than typing.

• Cool tricks to explore Google’s Knowledge Graph results, featuring Donald Trump
  Feb 9, 2017 by Tony Edward

  Whether you want to gain some insight into how Google’s Knowledge Graph works or just want to prank your friends, columnist Tony Edward shows some cool tricks for changing up the SERP display with URL modifiers.

• Local SEO in 2017: 5 simple ways to dominate local search
  Feb 9, 2017 by Sherry Bonelli

  New to local search? Wondering where to start? Columnist Sherry Bonelli offers five tactics to help you kick off your local SEO campaign.

• AdWords Converted Clicks sunsets for good in March
  Feb 9, 2017 by Ginny Marvin

  The old metric will vanish completely as Conversions measurement fully takes over.

• [Webinar] Creative is Complicated: Tips for better brand/agency collaboration
  Feb 8, 2017 by Digital Marketing Depot

  We all know the creative process is challenging. Its non-linear nature often causes frustration, delays, unplanned expenses and burned-out creative teams. Join brand expert Lesya Lysyj and Hightail’s Chief Operating Officer Mike Trigg as they explore the hidden costs of a broken creative process and provide best practices for better creative collaboration. You’ll learn: how […]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

• Kiss your personas goodbye (and say hello, AI)!
• 6 ways to grow your podcast audience with SEO
• It’s time to get ready for the holidays (Yes, really!)
• The evolution required to achieve a sustainable online ecosystem
• Using influencer campaigns for real-time amplification
• The brainpower boost: How neuroscience nurtures marketing and design potential
• Adblade adds self-service RTB for its WordPress plugin
• AOL’s Area 51 incubator releases first prototype — a bot for its ad tech data
• What marketers should know about Twitter’s Q4 2016 earnings
• A CMO’s View: Denny’s purpose-driven marketing puts spotlight on brand’s revitalization efforts
• Twitter’s ad revenue declined in Q4 2016
• How to use live chat to increase conversion
• Facebook’s ad policies revised to encourage inclusion and diversity

Search News From Around The Web:

Local & Maps

• February 10/11, 2017 Penumbral Lunar Eclipse and Comet, Google Earth Blog

Link Building

• Precise link prospecting in a few minutes, Majestic Blog

SEO

• 30+ Bad SEO Habits You Should Lay Aside Right Now, SEM Rush
• A Guide to JSON-LD for Beginners, Moz
• Google Doesn’t Expect Full Navigation in Mobile First Pages, The SEM Post
• Google Experimenting with Local Pages in non-location Based Searches, Branded3
• Has Pinterest.com been hit by Google’s Interstitials Update?, sistrix.com
• Is my website over-optimized?, Yoast
• Want Google Search Support? Don’t Email Gary Illyes, Search Engine Roundtable
• Which Is More Important: Technical SEO or Reputation Management?, Search Engine Guide

SEM / Paid Search

• Budget Optimizer and Conversion Optimizer Sunset in AdWords, Google Ads Developer Blog
• Google AdWords Retiring Converted Clicks Next Month, Search Engine Roundtable
• New reporting features available in Bing Ads Accounts Summary, Bing Ads Blog
• The Greatest PPC Comeback Of All Time?, PPC Hero

The post SearchCap: Report Google autocompletes, Bing iOS app and weather results appeared first on Search Engine Land.